October 25, 2016
We are proud to announce the launching of the first beacon network in Romania, the
Zoniz Proximity National Network!
With a total of over 1,000 retail locations in the country’s top 10 cities:Bucharest, Brasov, Cluj-Napoca, Constanta, Craiova, Iasi, Oradea, Ploiesti, Sibiu and Timisoara, the network will include supermarkets, shopping galleries, gas stations, grocery stores, tobacco shops and other venues.
The network is made in collaboration with a multinational company, interested in using proximity marketing and beacon technology in order to engage their customers. However it is now available for other brands to join as well.
We are in the process of creating a digital “storage” where all the best offers and contest from a certain location are gathered and the client can access them effortlessly.
One of the main purposes of this beacon network is to enable fast-moving consumer goods (FMCG) brands to interact with consumers on a whole different level. They can use the beacons to advertise their promotional campaigns without any flyers, posters or hostesses, everything being digitised.
The participating locations will be signalised so that the users will be aware that Zoniz is available in that area, and after turning on his bluetooth he will receive campaigns from multiple brands. This is one of the main advantages for using Zoniz, you don’t need to instal numerous apps on your phone, you only need one that will give you access to all the promotions you are interested in.
The information that reaches the clients through the app is going to be filtered based on their location and preferences, so the communication will be personalised and relevant for each and every single user.
However Zoniz isn’t all about promotions. You can also get feedback from your clients, regarding your products and services, which as you know is very important in your company’s advancement process. You will get a database with details about the users that were interested in your brand and you will accumulate “business intelligence” about end customers.
With sales representatives in Romania, Sweden, Slovenia, Italy and Ecuador, Zoniz Proximity is continuously expanding on global scale, providing businesses from all over quality proximity marketing solutions.
For further information on our prices and great support packages don’t hesitate to contact us!
Frunzisului 75, Alpha Business Center, 3rd Floor, Cluj-Napoca, 400664 Cluj, Romania
VIA TORTONA 37, 20144 MILANO,
+39 02 32060913
Riharjeva ul. 38, 1000 Ljubljana, Slovenia
+386 (0)31 335256